Load Booking and Management
We have reduced operational cost by making SME clients more autonomous.
Context
Unlike Everoad, Sennder was not really tech and product driven and everything was operated mostly manually.
When Everoad joined Sennder in 2020, nothing was made to properly migrate their own clients who were used to be fully autonomous on tracking and managing their loads.
Approach
After the merge, the strategy remained the same: to keep a positive ROI, SMEs had to stay as autonomous as possible and not rely on Operators.
We ran several interviews with our most engaged clients to define what the top priorities were in their way of working.
For a while, some clients were almost part of the product team. The engagement was incredible.
Storymapping gave us a clearer vision of priorities.
We then wireframed what will become the Load Booking and Load Management modules.
A 3 steps funnel and a few details to fill can give you a quote for your shipment.
A few more details about the facilities to fill and your shipment is ready to go.
This page shows a clear overview of your shipments.
Clicking on a shipment gives you details about shipping timeline, vehicule and so on.
Outcome
By rebuilding these two main pillars of the Everoad platform, we could keep the same level of quality and experience that our SME clients loved, now within the Sennder ecosystem.
Please note that these projects are highly confidentials and might be still work in progress.
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